Here's a little article that doesn't have to much to do with Geri, but I thought it was kinda cool :) so read on...

A Phrase of the day that won't go away

By César G. Soriano


At the end of the day, it's the cliche to say.

From impeachement trial pundits to sports moguls to Spice Girls fans, "at the end of the day" is the fad phrase getting more than it's 15 minutes.

The British buzzwords have all but replaced "when it's all said and done" or "in the end."

Go on, say it. "At the end of the day" makes you sound cool,educated. It makes you sound like someone trying to sound cool and educated.

Never mind that William Safire declared the metaphor dead last year in his New York Times column, "On Language."

Never mind that the British say it's old and tired. American's can't get enough.

"At the end of the day, this isn't a charity," San Diego Padres owner John Moores said recently of his team.

" 'At the end of the day' is very big," says CNN talk host Larry King. "I ask what's going to happen with the impeachement and two of the five guests will say it." Trend-loving Madonna uttered the phrase twice Monday night on Larry King Live.

Sample: "At the end of the day, it's hard for anybody, famour or not, to be in a relationship."

The Guinness Book of Curious Phrases says it "is now almost exclusively used in its metaphorical meaning" as opposed to a literal time reference like "at the end of the day, I got to sleep."

The 20-volume Oxford English Dictionary refers to the circa-1974 saying as "a hackneyed phrase." Jargon: Uses & Abuses says: "It sounds wearily wise and sagaciously long-sightedm but at the end of the day it doesn't mean a great deal. Politicians are fond of it."

If fad phrases had a spokesmodel, former Spice Girl Geri Halliwell would turn these letters. She utters the six words in every interview she gives.

Sample: "At the end of the day, we're just entertainers."

Not surprisingly, the phrase has been picked up by her fans. "It's her signature phrase and a running joke with us fans," says Rhonda Meister of Huston, who built a Web site called . . . at the end of the day. "It's become popular among young people. It's kind of the 'in' thing to be a little more Europen and anything London is HOT."

Its origin is a topic of lexicographical debate.

"Briticisms are coming to American English in large numbers and have been doing so for some while," says John Algeo, a linguist who is writing a book on the subject.

"In some cases, Americans allude to British phrases, names or spellings when they are trying to pick up on some air of class or sophistication," says Frank Abate, editor of Oxford's U.S. dictionaries.

Or maybe to sound royal: "At the end of the day, I want my eptaph to say: A Loyal, Dedicated Mother and Friend," writes Sarah, Duchess of York, in her new diet bool.

But a the end of the day, it's just another cliche that's all been said and done.